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世界羽联官方网站发布红牛羽林争霸微电影《信念》

来源:红牛维他命饮料有限公司 日期:2014/11/19 10:36:25 By 东仔 阅读(249)

6月7日,世界羽联在其官方网站发布了由红牛制作的微记录影片--《信念》,对中国杭州灵隐寺羽毛球队的故事进行了报道,世界羽联在报道中称“作为我们的合作伙伴,中国红牛将羽毛球运动的魅力通过一部令人惊叹的视频呈现给了我们,让我们看到了中国灵隐寺僧侣们对于羽毛球坚定的热爱。”世界羽联秘书长托马斯。隆德同时表示每个人对羽毛球的热爱是不分界限的,灵隐寺的僧侣们对羽毛球的信念,也是世界羽联在推广这项运动时始终坚持的。

世界羽联官方网站发布红牛羽林争霸微电影《信念》

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该视频以灵隐寺的僧侣们组队参加“羽林争霸”红牛城市羽毛球赛为故事背景,运用电影拍摄和剪辑手法,以独特的视角展现出僧侣们的生活画卷。片中灵隐寺住持衍空大师把“打羽毛球”看成是一种修行方式,“佛法能和羽毛球结缘,是一件很有意义的事情。在羽毛球运动中每个人都能更加了解自己的性格,尤其是性格中的弱点,然后用佛法的智慧加以修正,这是一种很好的修行。”

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红牛公司体育营销总监张琼表示,制作这部视频的目的主要是为了弘扬体育精神,倡导积极健康的生活方式,同时也是对于世界羽联的一份承诺,“今年3月份,隆德先生专程到北京来参加‘羽林争霸’红牛城市羽毛球赛开幕式,他提出要在世界羽联的平台上推广羽林争霸的成功经验,于是我们就和隆德先生约定了以一个视频的方式来展现羽毛球的魅力。”

“希望这部视频能让人们感受到体育精神的丰富内涵,并带给人们力量。”张琼说。

以下是世界羽联报道全文:

Monks “Belief” in Badminton an Inspirational Story

“Belief” is a powerful word and translating it into positive action can bring the best out of persons – even in the most challenging circumstances.

It is now the title of a Redbull China documentary focusing on badminton and featuring Lingyin Temple’s monks enjoying and even excelling at the sport.

Founded in AD326, Lingyin Temple in China’s West Lake in Hangzhou has a history of about one thousand and seven hundred years. Monks there have built a simple badminton court between two Rohan halls and the facility is now home to the only Chinese Buddhist badminton team. Since its establishment in May 2010, the Lingyin Temple Badminton Team has had more than ten players. They train twice weekly, two hours per session.

To improve their technical level, the temple has hired a professional coach who used train former national champion Fu Qiang and Cheng Gang. In April, Lingyin Temple Badminton Team participated in the ’Yu Lin Ceremony’ 2013 Redbull City badminton games which is China’s largest and most powerful amateur badminton event with 30 provinces, 173 cities and almost 6000 teams participating. The tournament uses the mixed-group format, in the same vein as BWF’s Sudiman Cup. In their first appearance in major competition, Lingyin Temple Badminton Team shocked fans by beating Hangzhou Railway Station for the second runner-up prize, thereby qualifying for the Zhejiang finals.

In the video, Lingyin Temple Badminton Team captain, Master Yan Kong (also the abbot of Lingyin Temple) declares “badminton should be a way of life”.

“It is a very meaningful thing for Buddhism and badminton to come together. Through badminton, players are able to understand their strengths and weaknesses better. One is able to overcome his weakness through Buddhism meditation which can ultimately become a good habit.”

Secretary General of Badminton World Federation (BWF) Thomas Lund complimented the video and sent best wishes to Lingyin Temple badminton players who will compete in the upcoming Redbull Badminton Tournament.

“Our sponsor, Redbull China has put together an awe-inspiring video that displays badminton beautifully. It’s obvious the monks at Lingyin Temple have a relentless passion for the sport.

“Their belief – which coincidentally is the name of the video – is reminiscent of BWF’s message that badminton is a great sport which we want to promote and share with people across the world.”

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